We know you pour your heart and soul into planning amazing events, from eye catching grab-and-goes to community-wide celebrations. But what if we told you there's a way to extend the magic of those moments and reach even more people? Enter: Reels!
Why Reels?
Reels are short, engaging videos that can capture the essence of your events in a fun and dynamic way. Here’s why you should jump on the Reels bandwagon:
1. Instant Engagement: In today’s fast-paced world, Reels grab attention quickly. With their short format, you can showcase the highlights of your event in a way that’s easy for viewers to digest and enjoy.
2. Reach a Wider Audience: Reels are designed for sharing. When you create a Reel, it has the potential to be seen by people beyond your immediate followers. This means more visibility for your community's events and brand!
3. Capture the Energy: Photos are great, but videos capture the energy and excitement of your events in a way that still images just can't. With Reels, you can showcase the laughter, music, and fun moments that make your events one of a kind.
4. Be Creative: Reels offer a variety of tools and effects to make your videos pop. From music and filters to text and transitions, you can get creative and make each Reel uniquely yours.
5. Showcase Behind-the-Scenes: Give your audience a peek behind the curtain. Show them the hard work and fun that goes into planning your events. Behind-the-scenes Reels can make your audience feel more connected to your brand.
Tips for Creating Awesome Reels
1. Plan Your Shots: Think about the key moments you want to capture. Whether it’s the setup, special performances, or guest reactions, planning ahead will help you get the best footage.
2. Keep It Short and Sweet: Reels are designed to be short, so focus on capturing the most exciting and engaging parts of your event. Aim for around 15-30 seconds to keep viewers hooked.
3. Use Music: Music sets the tone for your Reel. Choose a track that matches the vibe of your event and adds an extra layer of energy to your video.
4. Add Text and Effects: Use text to highlight key moments or provide context. Play around with effects to make your Reel more visually appealing and fun to watch.
5. Share, Share, Share: Once your Reel is ready, share it across your social media platforms. Encourage your attendees to share their own Reels from the event and tag your community's account (and @aptlife!) to increase engagement.
Where to Create Your Reels
Instagram has tons of templates to choose from, but you can also head to Canva for even more options! CapCut is another free app with so many templates, you'll never have to create something from scratch. Simply select the videos and photos you want to share, add music, and you've got an amazing recap that captures the energy from your awesome event.
Pro-tip: When posting to Instagram, using trending music to get more exposure!
And don't forget to add @aptlife as a collaborator every time you post a reel. This will instantly share your content with our followers in addition to yours.
Now what are you waiting for? You've got everything you need to create an epic reel capturing your next event. We can't wait to see what you'll come up with!